Top 5 benefits of running an Animated Video Ad
Animation video ads are also known as “cartoon video ads,” while growing up we enjoyed several series of cartoon characters that really spiced our childhood days. Video animation has now been the new member of video advertising and most brands have been deploying it in displaying their ads.
Let’s get down to how important animation ads are;
- It is interactive
Video animation is a rich media, it cuts through all the digital “ noise”. Using animation ad is easy to relate with as toons are something we all can relate to easily, thanks to our growing up days of watching our cartoons. So, using animation to run your video ads will not only keep your audience glued to the content but it will also keep them intrigued.
- It is flexible
Running video ads using animation helps you easily fine-tune the message to suit the purpose of the ad while still maintaining the initial context. You can easily implement the messages in between the actions. All you need for a cartoon video is to have your script well documented which is, your storyline or the message they intend to pass across to your audience that would be watching the cartoons. You can bend the laws of nature and bring to life any concept whatsoever.
- Low cost of production
The cost of creating a cartoon animation is relatively low compared to making a conventional video as you don’t require any high costing professional camera or any other equipment that costs money in shooting a video. Creating an animation video is done by the use of special computer applications and a microphone voice over to provide the necessary effects.
So, if you look forward to running a video ad and you are on a low budget then animation videos are a go-to for you as it will produce the same result as a normal conventional video or more. Hire a professional cartoon creator who would help you create the toon that will suit the message you want to pass across to your audience.
Animation ads save time and money, it automatically stands you out amongst competitors.
- Limitless Creativity
Another benefit of animated video is your imagination is your only limitation. When coming up with a concept and script for a live-action video, you are confined to what you can realistically get shots of.
Your video can take place underwater or outer space, your characters can do relatively anything you want them to do from jumping, flying or surviving deadly scenarios. Video animation is ideal for portraying abstract ideas.
- Animated Videos are easy to update
New ideas can be added to an already existing animation video. Animated videos allow for more flexibility because they’re easier to update. You can go back and change text, edit animations or even do a complete overhaul of your entire video. The conventional live-action video content that involves video-shooting however, on the other hand, poses an even bigger challenge compared to an animation video. If you use live-action video, you simply can’t re-shoot scenes or update critical parts of your message without taking into account a large number of factors.
In conclusion, if you are concerned about interacting with your audience, animation videos are the go-to.
